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| Author, Analytic (01) | : | Suresh, C. G.//Greene D.//Coupe, M. O. |
| Title, Analytic (04) | : | Use of adenosine and effectiveness of pharmaceutical marketing |
| Medium Designator (05) | : | Letter to the editor/Analytic survey |
| Journal Title (10) | : | Lancet |
| Date of Publication (20) | : | 1993 |
| Volume ID (22) | : | 13560 |
| Location in Work (25) | : | 1539 |
| Notes (42) | : | Methodology note: This was a before and after study with no controls. Confounders may have contributed to the results. |
| Abstract (43) | : | Use of adenosine for rapid heart rates was stimulated much more by aggressive pharmaceutical marketing than by postgraduate education through peer group journals. |
| Keywords (45) | : | *letter to the editor/*analytic survey/United Kingdom/ analysis of prescribing pattern/value of promotion/INFLUENCE OF PROMOTION: PRESCRIBING, DRUG USE |
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