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| Author, Analytic (01) | : | Strickland-Hodge, B.//Jepson, M. H. |
| Title, Analytic (04) | : | Identification and characterization of early and late prescribers in general practice |
| Medium Designator (05) | : | Analytic survey |
| Journal Title (10) | : | Journal of the Royal Society of Medicine |
| Date of Publication (20) | : | 1982 |
| Volume ID (22) | : | 4050 |
| Location in Work (25) | : | 341-345 |
| Notes (42) | : | Methodology note: The doctors in this study were all general practitioners in a single urban area in the United Kingdom and therefore the results may not be generalizable. The description of the statistical analysis is very brief. There is the possilibity |
| Abstract (43) | : | National Health Service prescriptions written by general medical practitioners in one urban area were analyzed over a fifteen-month period to classify doctors into those who prescribed a named drug early or relatively later in its market life. A questionnaire, designed to answer a number of hypotheses intended to characterize these groups of practitioners, was mailed to the 100 doctors in each group. Statistical analysis of the results suggests that there are several identifiable characteristic differences between ôearlyö and ôlateö prescribers. Early prescribers have larger list sizes than late prescribers and rely more on commercial sources for information about drugs. |
| Keywords (45) | : | *analytic survey/United Kingdom/primary care doctors/source of information/analysis of prescribing pattern/INFLUENCE OF PROMOTION: PRESCRIBING, DRUG USE/PROMOTION AS A SOURCE OF INFORMATION: DOCTORS |
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